#Активация_пользователей

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Кейсы роста

2.05.2023

Как экспериментируют с онбордингом пользователей в Miro, Amma, Welltory и Verv

Часто онбординг определяют как набор действий, благодаря которым пользователь знакомится с продуктом. Это не системный подход. Нужно мыслить шире и понимать, какую роль онбординг играет в системе роста продукта.
Эксперты из Miro, Amma, Welltory и Verv рассказали, как работают над онбордингом. Спойлер: в статье не только истории успеха, но и факапы.

Создано с помощью Midjourney

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Кейсы роста

23.11.2021

9 способов превратить пользователей в платящих. Кейсы активации от Miro, Flo, Okko, Яндекс.Алиса

Более 70% новых пользователей уходят из продукта в течение первой недели после установки. Эта неутешительная статистика напоминает, как важно проектировать первый опыт пользователя.

Презентация Андрея Михайлюка, VP of Product, Commercial в Flo

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