{"id":14273,"url":"\/distributions\/14273\/click?bit=1&hash=820b8263d671ab6655e501acd951cbc8b9f5e0cc8bbf6a21ebfe51432dc9b2de","title":"\u0416\u0438\u0437\u043d\u044c \u043f\u043e \u043f\u043e\u0434\u043f\u0438\u0441\u043a\u0435 \u2014 \u043e\u0441\u043d\u043e\u0432\u043d\u044b\u0435 \u0442\u0440\u0435\u043d\u0434\u044b \u0440\u044b\u043d\u043a\u0430 \u043d\u0435\u0434\u0432\u0438\u0436\u0438\u043c\u043e\u0441\u0442\u0438","buttonText":"","imageUuid":""}

Андрей Фролов

28 янв 2019 28.01.2019

Сеть магазинов одежды Zara обновила логотип Статьи редакции

В интернете шутят, что компании ещё есть куда ужаться.

Ритейлер Zara представил новый логотип — в отличие от старого, в нём почти нет пространства между буквами.

Сравнение старого с новым логотипом

Предыдущий логотип использовался с 2011 года.

Сравнение старого логотипа (справа) с более ранним вариантом

Автором нового логотипа стало дизайн-агентство Baron & Baron, которое в том числе работает с Dior, Gucci, Louis Vuitton, Givenchy и другими.

Пользователи в Twitter заметили, что ещё через восемь лет можно попробовать сжать логотип ещё сильнее.

#zara #логотипы

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Георгий Свиридов

29.01.2019

Поигрались со шрифтами.:)

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Nikita

29.01.2019

Главное - не победа, а участие

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