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Omtoki

25 июн 2019 25.06.2019

Логотип кофейни из подписей посетителей

Здравствуйте, меня зовут Сёма, а omtoki — это мой творческий псевдоним. Я занимаюсь дизайном и стараюсь делать его концептуальным.

История

Кофейня kof меняет своё название и становится floo. Как сделать переход максимально безболезненным и вызвать интерес к новой кофейне?

Идея

Посетителям ещё старой кофейни предложили написать слово floo своим почерком. Так они уже эмоционально были готовы к изменениям. А собранные варианты были оцифрованы и совмещены — так получился логотип в котором есть каждый посетитель кофейни.

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Roman Sergeevich

26.06.2019

Мне зашло. Прикольно.

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Omtoki

26.06.2019 Автор

Если зашло, то можно ещё и зайти в кофейню 😉

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