17 апр 2020 17.04.2020

Калашников открыл вакансию продакт-менеджера с классическими функциями

Обязанности продакт-менеджера каждая компания понимает по своему. Только Калашников все еще работает по старинке.

Позиция продакт-менеджер существует давно, но в современном мире она трансформировалась во что-то новое. Кто-то проводит CustDev, кто-то улучшает Ui/Ux, кто-то разрабатывает новый функционал, кто-то растит метрики и т.п.

Калашников опубликовал вакансию продакт-менеджера с классическими функциями:

Изначально позиция находилась в Департаменте Маркетинга и не имела никакого отношения к разработке. Именно по этому неопытные HR часто по ошибке набирают продакт-менеджеров с опытом в маркетинге, но не в цифровом бизнесе. Название то одно и тоже.

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Егор Рублев

17.04.2020

Чем это отличается от классического маркетолога?

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Машрум

17.04.2020

Автор

это раньше и была позиция в Департаменте Маркетинга

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Сослан Сакшин

17.04.2020

надеюстся схантить Ивано Диджитал
а он - ПРОДАКТ

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Аккаунт удален

17.04.2020

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