#Гдемоидети

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Ольга Нескоромная

20.06.2021

Хаки Google UAC для продвижения мобильных приложений на WorldWide

Привет, я — Ольга Нескоромная, занимаюсь лидгеном в команде мобильного приложения «Где мои дети». Основной источник трафика для нас — Universal App Campaign (UAC/ACI) в Google Рекламе. К сожалению, UAC не позволяет настраивать детальный таргетинг, и это огромный недостаток. Поэтому делимся 10+ нестандартными фишками как легально воздействовать на…

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19K открытий

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Маркетинг

Ольга Нескоромная

14.03.2021

Нужно больше подарков! Чем порадовать пользователя на праздники кроме скидок

Привет, меня зовут Оля Нескоромная, я — маркетолог приложения “Где Мои Дети”. В конце декабря мы провели новогоднюю акцию, в которой поучаствовало 230 000 человек. Активность принесла 10 миллионов рублей и улучшила конверсию в покупку лицензий в два раза. Рассказываю обо всех этапах в статье.

20 показов

3.5K открытий

9 репостов

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