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Конец эпохи ручного управления ставками: как перейти на автостратегии Яндекса

Чтобы понедельник не стал для вас черным, если вы еще не перешли на автоматические стратегии, то самое время начать это делать, чтобы успеть накопить статистику и вывести рекламные кампании на плановые показатели.

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ppc.world

20.04.2021

Google планирует отключить стратегии tCPA и tROAS. Что нужно знать рекламодателям?

Команда Google Ads планирует отключить стратегии «Целевая цена за конверсию» и «Целевая рентабельность инвестиций в рекламу». В материале ppc.world объясняем, как это повлияет на рекламодателей и к чему нужно быть готовыми.

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