#Digital_est

Лучшие

Маркетинг

Иван Куксин

19.02.2019

Группа ПСН: «Задача сайта — помочь жилому комплексу попасть в шорт-лист покупателя»

Директор по маркетингу и связям с общественностью Группы ПСН Екатерина Кутумова — о том, зачем застройщикам диджитал и как он дополняет другие каналы продвижения.

15 показов

1.3K открытий

Маркетинг

Иван Куксин

12.09.2018

Большие цифры и рациональный подход: как работает digital в масс-маркете

Продолжаем цикл статей «Digital в разных классах недвижимости». Михаил Царев, директор по маркетингу и рекламе ГК «Гранель», объясняет, как оптимизировать работу с большими цифрами, почему в недвижимости невозможна полная автоматизация и что важнее в масс-маркете: чувства или разум.

3 показа

903 открытия

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