#Eventlink

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Маркетинг

Иван Замятин

23.11.2021

Сосредоточьтесь на прибыли: привлечение новых клиентов обходится в 5 раз дороже, чем работа с существующими

Лонгрид о том, почему удержание постоянных клиентов может быть важнее и прибыльнее привлечения новых. В этой статье рассмотрю основные способы и подходы, а также инструменты для объективного анализа метрик удержания.

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