Всё о Маркетинге с GetResponse

18 мая 2021 18.05.2021

Лучшие письма апреля в ECAwards: кроссворд, полеты в космос и типографика

В этот раз email-маркетологи порадовали разнообразием приемов.

Автомобильный бренд KIA — широкоформатным письмом, ВкусВилл — рукописным стилем. Яндекс.Маркет использовал геймификацию в стиле кроссворда, Bousch+Lomb провел параллель между космическим пространством и человеческими глазами, а Email-Competitors рассказал о том, как картинки заменить текстом.

Смотрите письма победителей и номинантов и учитесь на их примере (есть фидбэк от жюри)

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