Дмитрий Пушной: Маркетинг

23 янв 2022 23.01.2022

ЧТО ЖДЕТ РЕКЛАМНЫЕ БЮДЖЕТЫ В 2022 ГОДУ?

Компания WARC недавно провела исследование Marketer’s Toolkit ивыяснила, куда будут двигаться глобальные рекламные бюджеты в ближайшие годы.

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⚡ По прогнозам поисковая реклама и реклама в социальных сетях продолжит расти. В 2021 году она выросла на 23%.

⚡E-commerce тоже продолжит своё развитие и в него будет вложено много денег.

⚡Google, Instagram и Facebook привлекут самые большие рекламные бюджеты. Причём на первом месте по вложениям будет именно Google.

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