{"id":14270,"url":"\/distributions\/14270\/click?bit=1&hash=a51bb85a950ab21cdf691932d23b81e76bd428323f3fda8d1e62b0843a9e5699","title":"\u041b\u044b\u0436\u0438, \u043c\u0443\u0437\u044b\u043a\u0430 \u0438 \u0410\u043b\u044c\u0444\u0430-\u0411\u0430\u043d\u043a \u2014 \u043d\u0430 \u043e\u0434\u043d\u043e\u0439 \u0433\u043e\u0440\u0435","buttonText":"\u041d\u0430 \u043a\u0430\u043a\u043e\u0439?","imageUuid":"f84aced9-2f9d-5a50-9157-8e37d6ce1060"}

Никита Сидоров

4 мар 2023 4.03.2023

Кейс: Новогодние ёлки на 1 млн. руб

С данным клиентом мы работаем в нише "растения" (туи, ели голубые, мелкие растения). В середине ноября предлагает запустить "новогодние ёлки в горшках".

Перед началом опубликования объявлений были выполнены следующие этапы:

Конкурентный анализ - выявили Топ 10 лучших аккаунтов;
Объем рынка и спрос на новогодние ёлки;
Формирование ключевых запросов;
Подготовили фото и видео контент;
Подготовили офферы и утп.
Решили что будем вести сразу два аккаунта

По итогу получили следующие цифры.

Статистика с 01.12.2022 по 31.12.2022:

Лидов - 1616

Цена лида - 47р

Конверсия - 14%

Продаж - 231

Цена клиента - 331р

Ср. Чек - 4 826р

Рекламный бюджет - 76 487р

Выручка - 1 114 847р

408 показов

37 открытий

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