Борис Преображенский

7 фев 2022 7.02.2022

Продуктовый подход и "Калина-Малина" - сеть из 108 магазинов фермерских товаров из Сибири

Цифровая трансформация регионального ритейлера "Калина-Малина", отсутствие планов, передача магазинов сотрудникам, внедрение продуктового подхода и приглашение трекеров, через год обсудим, что из этого получится. В гостях Артём Волков, один из собственников "Калина-Малина", сети из 108 розничных магазинов, в которых продаются товары от мелких фермеров из Сибири под брендом «Калина-Малина»

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