{"id":14279,"url":"\/distributions\/14279\/click?bit=1&hash=4408d97a995353c62a7353088166cda4ded361bf29df096e086ea0bbb9c1b2fc","title":"\u0427\u0442\u043e \u0432\u044b\u0431\u0435\u0440\u0435\u0442\u0435: \u0432\u044b\u0435\u0445\u0430\u0442\u044c \u043f\u043e\u0437\u0436\u0435 \u0438\u043b\u0438 \u0437\u0430\u0435\u0445\u0430\u0442\u044c \u0440\u0430\u043d\u044c\u0448\u0435?","buttonText":"","imageUuid":""}

Андрей Шмиг

23 сен 2020 23.09.2020

Как увеличить конверсию в продажу с поиска?

Итак, есть конструктор скриптов продаж и чат-ботов. Есть публичная часть интернет-магазина со скриптами продаж. Есть страница с результатами поиска шаблонов скриптов продаж и отдельная страница с превью-шаблона.

Не покупают, но кликают "Купить". В чём может быть проблема?

Логика работы: пользователь пришел с поиска по нужному запросу, попал на релевантную страницу, выбрал релевантный сценарий, смотрит его (для превью всегда доступно 30% шаблона) и покупает (Робокасса) + автоматическая регистрация после покупки.

Вот карточка "товара":

Telly - Карточка товара

Telly - Карточка товара

Статистика с поиска:

Google Search Console - По запросам

Google Search Console - По устройствам

#google #ecommerce

Нужен свежий взгляд 🙏

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