Маркетинг

8 ноя 2018 8.11.2018

«Додо Пицца» запустила брендированные фильтры в дополненной реальности в Instagram Статьи редакции

Представители компании утверждают, что сеть сделала это первой в России.

8 ноября 2018 года сеть пиццерий «Додо Пицца» запустила брендированный фильтр в дополненной реальности с 3D-моделью для Instagram Stories.

По словам представителей бренда, разработка масок находится на этапе закрытого тестирования и доступна ограниченному числу разработчиков.

Instagram обещает, что скоро откроет возможность создавать брендированные фильтры для всех, как это уже сделала «ВКонтакте», где маски может делать любой пользователь. Наш фильтр был разработан командой Instafilter.

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Valentin Dombrovsky

8.11.2018

Столько критики в адрес вкуса пиццы в Додо, что аж попробовать эту «легендарно невкусную пиццу» захотелось.

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Артём Кулаков

9.11.2018

пицца средняк, а вот додстеры - бомба

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