Маркетинг

Андрей Васючков

7 сен 2023 7.09.2023

Лайфхак про маркировку рекламы

До сих пор у многих нет понимания что и когда маркировать. А одним из признаков рекламы упоминается «Направлена неопределенному кругу лиц». Дак вот, давайте делать рекламу определенному кругу лиц 😁

Например: «Коля из Москвы! Покупай наши сухари!», «Все Андреи! Покупайте наш кофе!», «Только Дарьи! Покупайте наш чай!» Ну и так далее)))

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Сергей Нормад

7.09.2023

Да, вся концепция директ маркетинга, далека от определения "Направлена неопределённому кругу лиц".

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Андрей Васючков

7.09.2023 Автор

А все эти "повышение релевантности", "повышение персонализации" - это предвидение того, что сейчас происходит)))

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Виталий

7.09.2023

Да там эти определения хоть под что можно подогнать... В них вообще не разберешься.

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Логотипикус

7.09.2023

Ну а что, идея))) Хотя все равно у нас всегда есть за что зацепиться

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Андрей Васючков

7.09.2023 Автор

Размытые формулировки - это прям круто! Вроде бы все не так жестко, но можно предъявить каждому

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