Тренды и практики CX

20 апр 2022 20.04.2022

Управляем репутацией в сети

В Интернет потребители целенаправленно приходят, чтобы обсуждать товары, услуги и сервис, а бренды ведут здесь коммуникацию с клиентами. Но для крупного бренда эта работа не может исчерпываться простой отработкой обращений в официальных соцсетях. Как бизнесу оптимально выстроить работу с упоминаниями в сети, чтобы не упускать возможности и минимизировать риски безопасности? Читайте в моей статье для портала E-pepper.

Негативные отзывы в интернете — инструмент влияния на бренды. Но для бизнеса они тоже могут стать полезным инструментом.

34 показа

25 открытий

{"id":1170197,"url":"https:\/\/vc.ru\/u\/1170197-trendy-i-praktiki-cx","name":"\u0422\u0440\u0435\u043d\u0434\u044b \u0438 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 CX","avatar":"14d04ec1-b8cd-5f8d-b7f9-5b3295e2f92d","karma":209,"description":"\u0411\u043b\u043e\u0433 \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u043e\u0439 \u043a\u043e\u043c\u0430\u043d\u0434\u044b Teleperformance. \u041e\u0440\u0433\u0430\u043d\u0438\u0437\u0443\u0435\u043c \u043a\u043e\u043d\u0442\u0430\u043a\u0442-\u0446\u0435\u043d\u0442\u0440\u044b, \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u0435\u043c \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u0438\u043c \u043e\u043f\u044b\u0442\u043e\u043c. russia@teleperformance.com \/ https:\/\/t.me\/teleperformancerussia","isMe":false,"isSubscribed":false,"isNotificationsEnabled":false,"isShowMessengerButton":false,"isShowSubscribe":true,"hasBadge":true,"badgeType":"pro","badgeUuid":"1ee4281e-240a-6600-9d5f-27ab800008df","badgeUrl":"https:\/\/vc.ru\/subsiteBadge\/1ee4281e-240a-6600-9d5f-27ab800008df","hasVideoAvatar":false}

0

Комментарии

Написать комментарий...

-3 комментариев

Раскрывать всегда

[{"id":1,"label":"Header, 100%x250: D","provider":"adfox","adaptive":["desktop"],"adfox_method":"createAdaptive","auto_reload":true,"adfox":{"ownerId":228129,"params":{"pp":"g","ps":"bugf","p2":"ezfl"}},"distribution":"top-desktop"},{"id":2,"label":"Header, 1200x400\/600: M","provider":"adfox","adaptive":["phone"],"adfox_method":"createAdaptive","auto_reload":true,"adfox":{"ownerId":228129,"params":{"pp":"g","ps":"bugf","p2":"ezfn"}},"distribution":"top-mobile"},{"id":4,"label":"Article Branding top","provider":"adfox","adaptive":["desktop"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"p1":"cfovx","p2":"glug"}}},{"id":5,"label":"300x600: D","provider":"adfox","adaptive":["desktop"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"pp":"g","ps":"bugf","p2":"ezfk"}},"distribution":"right-sidebar"},{"id":6,"label":"Above the Comments: D","provider":"adfox","adaptive":["desktop"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"pp":"h","ps":"bugf","p2":"ffyh"}},"distribution":"before-comments-desktop","analytics":"AdfoxRecount \u2014 1020 \u2014 Show"},{"id":7,"label":"Above the Comments: M","provider":"adfox","adaptive":["tablet","phone"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"p1":"bwkpg","p2":"fjxb"}},"distribution":"before-comments-mobile"},{"id":12,"label":"Topbar button: D","provider":"adfox","adaptive":["desktop"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"p1":"bscsh","p2":"fdhx"}}},{"id":13,"label":"In Article: M","provider":"adfox","adaptive":["phone"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"pp":"h","ps":"bugf","p2":"flvn"}},"analytics":"AdfoxRecount \u2014 300 \u2014 Show"},{"id":15,"label":"In-Feed Teaser: DM","provider":"adfox","adaptive":["desktop","tablet","phone"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"p1":"byudx","p2":"ftjf"}}},{"id":16,"label":"Topbar button: M","provider":"adfox","adaptive":["tablet","phone"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"p1":"byzqf","p2":"ftwx"}}},{"id":17,"label":"Stratum: D","provider":"adfox","adaptive":["desktop"],"adfox_method":"createAdaptive","auto_reload":true,"adfox":{"ownerId":228129,"params":{"pp":"g","ps":"bugf","p2":"fzvb"}}},{"id":18,"label":"Stratum: M","provider":"adfox","adaptive":["tablet","phone"],"adfox_method":"createAdaptive","auto_reload":true,"adfox":{"ownerId":228129,"params":{"pp":"g","ps":"bugf","p2":"fzvc"}}},{"id":19,"label":"Under the News Teaser: DM","provider":"adfox","adaptive":["desktop","tablet","phone"],"adfox_method":"createAdaptive","auto_reload":true,"adfox":{"ownerId":228129,"params":{"p1":"cbltd","p2":"gazs"}}},{"id":20,"label":"Leftbar button: D","provider":"adfox","adaptive":["desktop"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"p1":"cgxmr","p2":"gnwc"}}},{"id":21,"label":"Header Microteaser: D","provider":"adfox","adaptive":["desktop"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"pp":"g","ps":"bugf","p2":"gtjk"}}},{"id":23,"label":"In Article: D","provider":"adfox","adaptive":["desktop"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"pp":"g","ps":"bugf","p2":"hiig"}}},{"id":26,"label":"For test: D","provider":"adfox","adaptive":["desktop"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"pp":"g","ps":"bugf","p2":"icbj"}}},{"id":27,"label":"For test: M","provider":"adfox","adaptive":["tablet","phone"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"pp":"g","ps":"bugf","p2":"icbn"}}},{"id":28,"label":"For test: DM","provider":"adfox","adaptive":["desktop","tablet","phone"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"pp":"g","ps":"bugf","p2":"icbo"}}},{"id":31,"label":"300x600 screen 2: D","provider":"adfox","adaptive":["desktop"],"adfox_method":"createAdaptive","adfox":{"ownerId":228129,"params":{"pp":"g","ps":"bugf","p2":"fizc"}}}]