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17 мар в 04:17 17 мар

Вкусвилл идет в общепит

Наблюдаем за лидером

Сеть "Вкусвилл" планирует войти в сферу общественного питания с запуском сети кафе под брендом "Римляне". Первая вывеска кафе уже появилась на Неглинной улице.

Возможно, это связано с перезапуском сети семейных ресторанов "Андерсон", активы которой были выкуплены "Вкусвиллом" прошлой осенью.

Крупные торговые сети регулярно тестируют форматы точек общественного питания, такие как кафе и веранды. Аналитики компании Infoline оценивают оборот этого рынка в 4 трлн рублей с приростом 15% за прошлый год.

В настоящее время у "Вкусвилла" более 1,5 тыс. магазинов, внутри некоторых из них функционируют небольшие кафе. Кроме того, компания владеет 55 пекарнями и 80 dark kitchen "Сгоряча".

Полезный канал для рестораторов

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