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Сергей Мелихов

22 фев 2022 22.02.2022

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11.02.2022

Почему большие маркетплейсы не обязательно продолжат доминировать

За последний год крупные мультикатегорийные маркетплейсы захватили рынок российской онлайн-торговли. На пятерку Wildberries, Ozon, «Яндекс.Маркет», «СберМегаМаркет», AliExpress + eGrocery пришлось более 2/3 всех интернет-заказов (по оценкам Data Insight за первое полугодие 2021). Нет никаких гарантий, что этот тренд сохранится. Напротив, есть…

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