Конкурсы

16 мая 2019 16.05.2019

Продам дерево бонсай

Целевая аудитория

Менеджеры среднего звена, в возрасте 27-32 лет, предчувствующие свой кризис среднего возраста

Местонахождение

станция метро "Шоссе успеха", Москва

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Doktor BArbaris

16.05.2019

Я помог Илону запустить ракету, больше не нужен.

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Юрий Брильков

16.05.2019

Гипотеза - менеджеры среднего звена, чувствующие, что достигли своего потолка, не могут вырваться из "крысиных бегов". Но бансай им поможет.

В качестве мотиватора - "история успеха" бывшего собрата, который благодаря чудодейственному бансаю смог стать вице-президентом Газпрома по инвестициям. Разве это не мечта любого менеджера?) Реклама ведет на сайт-визитку, где рассказывается про сей небывалый успех. В качестве оффера - предложение приехать, и посмотреть, чего помог достичь этот бансай

Тестирование аудиторий:
1. Поиск наиболее депрессивных компаний, который располагаются в бизнес-центрах (желательно отдаленных) - после чего настраивается реклама геолокационная реклама ВКонтакте по ним.
2. Чуть иначе - список наиболее слаборастущих отраслей, поиск менеджеров там, и настройка на них рекламы - тут может быть как ВК, так и другие системы

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