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Маркетинг

Лиана Липанова

9 июн 2020 9.06.2020

«Супрематика» и Possible Moscow разработали брендированного маскота «Перек» для «Перекрёстка» Статьи редакции

Брендинговое агентство «Супрематика» вместе с Possible Moscow разработали маскота «Перека» для внутреннего HR-бренда «Перекрёсток Вместе» сети магазинов «Перекрёсток». Персонаж создан на основе логотипа компании.

«Разработка фирменного стиля HR-бренда — только часть масштабного проекта по ребрендингу сети», — рассказали в Possible Moscow.

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Daria Mansurova

10.06.2020

Этот персонаж для HR-бренда, он не для потребителей, он для внутренних сотрудников

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