#Стоимостьклика

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Иван NemceFF

27.11.2023

Какой бюджет нужен для Яндекс Директ?

Сегодня мы с вами поговорим о бюджетах в Яндекс.Директ. Попробуем рассчитать дневной и недельный бюджет, поймем стоимость конверсии, разберем, как определить, что поиск вам не подходит, а также как жесткие ограничения влияют на ваши рекламные кампании.

38 показов

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Маркетинг

Виктор Дягель / Директолог

3.05.2023

Как снизить цену клика (CPC) в Яндекс Директ и увеличить CTR объявлений?

Основные пути снижения CPC относятся как к краткосрочному периоду, так и к работе с ней в долгую, то есть постоянно на основании статистических данных, полученных за время работы рекламных кампаний. Рассмотрим здесь их подробнее.

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2.5K открытий

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