#Маркетингкультуры

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Маркетинг

25.10.2020

Маркетинг культуры: 6 способов поднять продажи билетов с помощью текстов

Разбираю идеи контента, которые помогут увеличить продажи билетов на спектакль, выставку или концерт. Рассказываю о том, как формирую контент-план.

133 показа

13K открытий

5 репостов

Маркетинг

18.10.2020

Маркетинг культуры: как я собрал аншлаг на открытии выставки за 11 дней

Пошагово рассказываю, как я почти вдвое перевыполнил план по продажам билетов на выставку художественного музея без бюджета на маркетинг. Нахожу ошибки в собственном кейсе и исправляю их.

Фото: Ярослав Гуров

108 показов

12K открытий

8 репостов

Маркетинг

1.11.2020

Маркетинг культуры: три коротких кейса

Как повысить продажи билетов на спектакль с помощью деревянных кукол, привлечь десятки фотографов снимать в культурный центр, продать все билеты в музей с помощью инстаблогеров. Рассказываю сразу о трех кейсах успешного маркетинга культуры.

239 показов

5K открытий

6 репостов

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