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18 апр 2022 18.04.2022

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30.10.2020

COVID-19 vs мобильные приложения: правила User Acquisition в новом мире

В пандемию кризис для бизнеса стал негативной нормой. Однако на рынке мобильных приложений все иначе. Во всем мире о пандемии COVID-19 объявили 11 марта 2020, именно с того времени люди стали проводить больше времени в своих девайсах — перестали тратить время на дорогу до работы и др. Исследование McKinsey, опубликованное в апреле 2020,…

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