Huntt Ext

20 авг 2020 20.08.2020

Два экрана рекламы в «Яндекс.Поиске»

Рекламная выдача в «Яндекс.Поиске» достигла своего апогея. Нужно промотать 2 экрана, чтобы дойти до естественной выдачи.

Просто оставлю это здесь:

Первый экран Скриншот

По себе могу сказать, что будучи на первой странице выдачи получаю из поиска переходы только с первых 3-х мест. 4–10 места кликов не дают.

Второй экран Скриншот

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Кирилл Вечкасов - Маркетолог

20.08.2020

Это кстати они давно уже ввели, имею ввиду верхний блок, месяца 3-4 100%, так как я уже давненько заполняю картинки для поисковой рекламы. Она раз через раз появляется, проводят А\Б тесты.

У них подобная галлерея есть по товарным запросам, тут они решили ее добавить во все коммерческие запросы. Не вижу ничего плохого, когда ищете товар вас же это не смущает, а тут что-то стало не нравится. Это доп плюс считаю, так как в картинке вы можете вывести дополнительный текст или логотип.

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Koiru Zero

20.08.2020

только выиграли!

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