#B2b_реклама

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Trepolsky Dmitry

8.04.2020

7 шагов на пути к построению коммуникационной стратегии для B2B

Друзья, привет!

Креативность требует времени, но «голые» данные ничего не значат без качественного анализа и выводов. Есть разные способы мотивации креативной команды. Например, устроить соревнование на лучшую идею с учетом инсайта. Победившая команда отправляется на ужин за счет компании. Такой подход действительно заставляет людей задуматься о применении инсайта и о том, как задействовать полученную информацию в принятии взвешенных, креативных решений.

Трепольский Дмитрий, Директор по развитию Pronline.ru

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