Ольга Маковей

30 ноя 2023 30.11.2023

Делимся долгожданными материалами нашей секции на Optimization 2023

Маркетинг

30.11.2023

Экспертный контент и SEO: созданы друг для/без друга — опыт Ozon Клуба

В рамках конференции Optimization-2023 агентство контент-маркетинга Glider организовало секцию «Контент будущего». Одним из спикеров стала Валерия Булычева, экс-руководитель Ozon Клуба, которая рассказала, как и почему создавали экспертный контент в Ozon Клубе, а также с какими сложностями столкнулись.

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