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Алексей Анисимов

16 фев 2022 16.02.2022

Маркетинг

Nikolay Belousov

15.02.2022

Подчёркивайте то, что люди потеряют без продукта, а не то, что они получат с ним: 19 правил, как продавать больше

Перевод твиттер-треда директора агентства Customer Camp Кейтлин Бургуан — она изучала когнитивные искажения и эвристику и выделила правила, которые подталкивают людей на покупку.

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