#Itsminesweepstakes

Лучшие

Маркетинг

Мария Овчинникова

20.11.2019

Зачем Snickers и Coca-Cola убирали названия, a Heinz неправильно клеила этикетку: эксперименты брендов с упаковкой Статьи редакции

И к чему они приводили. Например, из-за новой формы покупатели перестали узнавать «тот самый чай», и производитель вернул старый дизайн.

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