#Премиум_недвижимость

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8.12.2022

Как застройщикам элитного жилья создавать «продающий» контент

У рекламы премиальной недвижимости есть свои нюансы. Конечный потребитель взвешенно подходит к покупке, оценивает детали и не спешит принимать решение. Как устроен этот рынок и какой контент нужен застройщикам самого дорогого сегмента, рассказала Евгения Бараковская, руководитель отдела рекламы холдинга AAG (Санкт-Петербург).

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