Alina Monakhova – Блог на vc.ru

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Alina Monakhova

19.11.2019

Трансформация ритейла

Процесс трансформации в ритейле происходит постоянно, при этом он затрагивает все сферы торговли — и форматы магазинов, и механики внутри точек продаж. На этот процесс влияют внешние факторы: состояние экономики, предпочтения потребителя, текущие тренды, технологические инновации. Для того, чтобы отвечать на вызовы времени, сети магазинов…

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Маркетинг

Alina Monakhova

28.10.2019

Брендинг социально значимых проектов

Осознанное внедрение новых технологий позволяет уменьшить негативное воздействие на окружающую среду.

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Маркетинг

Alina Monakhova

13.06.2019

Тренды изменения потребительской самоидентификации

Разбираемся, как работать с новым уровнем потребительской осознанности и какие конкретные тренды за ней стоят.

Статья подготовлена брендинговым агентством MILDBERRY

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Маркетинг

Alina Monakhova

6.06.2019

Super Motorica. Брендинг социально значимых проектов

В рамках конференции Startup Village в Technopark Skolkovo LLC. международное брендинговое агентство Mildberry презентовали результат работы над проектом по созданию бренда для инновационной российской компании Motorica – победителя конкурса Mildberry Brand Heroes.

Выступление Mildberry на Startup Village 2019. Brand Heroes Winner's Story.

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–1

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