«С точки зрения овцы»: как съёмка Фарерских островов с помощью животных вызвала туристический поток

Летом 2016 года туристический департамент Фарерских островов запустил рекламную кампанию для привлечения туристов в регион. Сотрудники организации закрепили на овцах камеры для съёмки панорам в Google Street View. Организаторы акции рассказали изданию Adweek об идее и итогах кампании.

«С точки зрения овцы»: как съёмка Фарерских островов с помощью животных вызвала туристический поток
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#Маркетинг #Google_Street_View #маркетинг_туризма #Фарерские_острова

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