Андрей Вологдов

7 сен 2022 7.09.2022

Рейтинги и отзывы в e-commerce

У нас уже более года работает сайт с доставкой товаров для домашних животных, с каждым месяцем растет, но почему-то пользователи весьма неохотно оставляют отзывы и рейтинги товарам. Всего 35 с открытия. Очень режет глаза пустые звездочки на страницах наших бестселлеров.

Да и мне почему-то интуиция подсказывает, что рейтинги и отзывы могут повлиять на продажи. Начали уже думать оставлять фейковые рейтинги и отзывы, тем более, что через админку сайта можно оставлять "задним числом". Что посоветуете?

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