#Продуктоваякультура

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Юлия Ранн

19.06.2023

Продакт, отвечающий за P&L: голубая мечта или реальность

«Продакты должны отвечать за P&L. Они должны быть внутренними предпринимателями!» — Узнали? Согласны? Очень модная мысль. Попытаемся дешифровать это послание от боссов и разобраться, что с ним делать.

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