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Рекламное обеспечение

Алина Лупаловская

19 янв

Методология и процедура проведения экспертного интервью среди сотрудников рекламного отдела

В любой компании со временем возникает вопрос о существовании рекламного отдела на фирме или привлечении рекламного агентства[1]. Но не все агентства в полном объеме могут гарантировать эффективность предоставляемых ими форм и средств рекламы. В связи с этим каждое предприятие должно держать структурный специальный отдел, занимающийся рекламой.

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