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16 июл 2019 16.07.2019

Bloomberg: Apple собирается инвестировать в создание эксклюзивных подкастов для конкуренции с Spotify Статьи редакции

Apple ведёт переговоры с несколькими медиакомпаниями, говорят источники.

Apple начала переговоры с несколькими медиакомпаниями о покупке эксклюзивных прав на подкасты, рассказали источники Bloomberg. Какие-либо детали пока неизвестны.
Apple планирует инвестировать в это направление для конкуренции с музыкальным стриминговым сервисом Spotify и сервисом подкастов Stitcher, указывает агентство. В начале 2019 года Spotify купила два сервиса для создания подкастов — Gimlet и Anchor, а в мае запустила облачную платформу для записи и редактирования подкастов. В Apple отказались от комментариев.
Apple развивает «Подкасты» в iTunes с 2005 года. В конце 2017 года компания запустила сервис Podcast Analytics, который позволяет создателям подкастов анализировать свою аудиторию. В 2019 году Apple анонсировала запуск приложения «Подкасты» для MacOS, чтобы увеличить число пользователей, отмечает агентство.

#новость #apple #подкасты

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