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Рекламное агентство TiAR

11 авг 2022 11.08.2022

Разработка логотипа с самого первого эскиза до финальных вариантов. Без фирменного стиля

Техническое задание предоставила Заказчица.

Логотип для рыбного магазина.

Первые эскизы выполнены по техническому заданию и пожеланиям Заказчицы. Мы нарисовали от руки и перевели в вектор 11 вариантов изображений, которые отправили на промежуточное согласование.

Разработка логотипа для рыбного магазина

Заказчица внесла правки и корректировки на основании которых мы совместили некоторые варианты и добавили новые задумки.

Разработка логотипа для рыбного магазина

Как видно далее, основными прародителями будущего логотипа выступили варианты №7 и №9.

Разработка логотипа для рыбного магазина

Начали подбор цветовой схемы и подбор шрифта. Заказчик корректировала каждый шаг и видимо мы на правильном пути.

Разработка логотипа для рыбного магазина

Вариантов очень много и каждый привлекателен.

Разработка логотипа для рыбного магазина

В итоге остановились на вариантах: 11, 12, 17, 18, 33, 32. Чтобы было проще определиться, мы решили опубликовать голосование среди подписчиков. Правда проще выбор не стал.

Разработка логотипа для рыбного магазина

Результаты голосования не дали особого успеха, но Заказчица определилась с вариантом.

Разработка логотипа для рыбного магазина

Дальше продолжим формировать фирменный стиль,печатную продукцию, оформление социальных сетей. 1 часть работы выполнена по техническому заданию. Заказчица довольна.

#tiar #разработкалоготипа #логотип #графическийдизайн #айдентика #дизайнер

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