Запись в блоге Ivan CPA на vc.ru

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27 янв 2023 27.01.2023

• Как определить win креатив, связку

Главный вопрос при отливе в ТТ : какой крео нужно пушить? По нашей практике существует несколько вариантов протестировать быстро все имеющиеся крео (работает в любых вертикалях, серых и белых. В серых, после успешного запуска).

1 кампания (не CBO)

1 адсет (гео ваше, аудитория широкая, стратегия low cost)

Бюджет адсета 20-30$

Запихиваете все крео (оптимально до 9 штук)

примечание : Это не ACO адсет.

Запускаете. Если запустили в топ время своего гео, то через 4-5 часов сможете увидеть те крео , которые «зацепились». Остальные с бОльшей вероятностью так и не выстрелят.

Стопаете адсет.

Перезапуск с вин крео (если их несколько, без проблем, ставите)

Если есть больше времени, то проделываете всю процедуру и включаете ACO.

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