Анастасия. Маркетолог

27 янв 2023 27.01.2023

3 причины, почему у тебя нет клиентов с блога

Меня зовут Анастасия, и я уже 3 года в сфере маркетинга и СММ 👋🏻
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1. Вы не проанализировали свою ЦА
Да, это то, о чем говорят все эксперты. Анализ целевой аудитории очень важен. Кому вы продаете? Например, зачем девушке-студентке часы премиум-класса?
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2. Вы неправильно ведете профиль
Об этом я скоро напишу пост. Вкратце: если вы хотите привлечь клиентов танцевать, зачем выкладывать в сторис или посты ВАШИ фотографии? Или неоформленные/некрасивые фото? Действительно, встречают по одежке. Если у вас не оформлены хайлайтс, шапка профиля, посты не для вашей ЦА и визуал. Конечно, ваша ЦА уйдет, даже не досмотрев ваш профиль.
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3. Вы не донесли ценность продуктаЗачем вашему клиенту покупать у вас? Почему не у вашего конкурента? Чем вы отличаетесь от них? Расскажите, почему они должны купить у вас. Про ваши плюшки и уникальность. Про то, что входит в услугу или какова уникальность вашего продукта.
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Еще больше полезных постов о маркетинге и бесплатном продвижении у меня в хайлайтс «маркетинг без бюджета» и «анализ»
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