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20 окт 2015 20.10.2015

Стоит ли вводить функцию автоматического списания средств на сервисе, работающем по подписке

Добрый день.

Недавно запустили проект MakeRight — делаем саммари, краткие обзоры популярной литературы жанра нон-фикшн.

Проект коммерческий, работаем по подписке. Сейчас думаем о внедрении возможности ежемесячной оплаты подписки через автоплатеж.

В связи с чем есть такой вопрос: насколько безболезненным для пользователя будет автоплатеж? Или автоматическое списание будет только раздражать, и вводить его не стоит?

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Рубен Якунчев

21.10.2015

Нет ничего проще.
1. В Кабинете на видном месте чекбокс: "Продлять подписку автоматически".
2. Тем, у кого он снят, один раз в день под дайджестом добавляется строка: "До конца подписки осталось два дня, пожалуйста продлите ее".

Но мне почему-то кажется, что будет выбран наиболее раздражающий клиента вариант...

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Konstantin Smygin

21.10.2015

Рубен, спасибо за рекомендацию! Выберем наименее раздражающий вариант )

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